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Hello, I'm João Paulo.

I'll take care of your project from the first sketch to your site going live, without you having to hire anyone else.

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Services.

Whether you need to create something from scratch or improve what already exists, I can help you with both.

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Web Design

I will create a complete website for you, from the first draft to publication.

Diagnosis

I will audit your existing website, identifying parts that can be improved.

Main Projects.

Real businesses that got off the ground and went live.

  • Movnex website homepage: a suspended yellow container, a call-to-action regarding imports, and a world map with markers.

    Movnex

    • Institutional
    • Catalog

    Creating visibility for an importer with a corporate website and a catalog.

  • K-Lab Hub website homepage: the tagline "Connecting brands, talent, and results" and photos of three creators.

    K-Lab

    • Website
    • Agency

    Assisting with the launch of an agency using a lead capture page.

Movnex.

  • Institutional
  • Catalog
Movnex website homepage: a suspended yellow container, a call-to-action regarding imports, and a world map with markers.
Two sections of the Movnex website: “Current catalog of imported machines,” featuring photos of treadmills and equipment, and “Import solutions for companies,” featuring a photo of stacked containers.

1. Overview

Movnex is a gym equipment importer entering the market. It had products to show, but relied on a PDF catalog to present them and had no online presence bringing the brand and the equipment together in one place.

Movnex catalog page: a category sidebar and a product grid—dumbbells, weight plates, and kettlebells—each with a price and a contact button.

2. The problem

To see what Movnex offered, customers had to receive and open a PDF file. Nothing was openly accessible, browsable, or easy to update.

Final section of the Movnex website: three service cards side-by-side and the block "Want to import or check available equipment?", featuring a list of what the company offers.

3. What I delivered

A website presenting the brand and a catalog you browse right on the page where visitors explore the equipment, without downloading anything. Instead of a PDF that had to be sent to each customer, an open catalog on the web was built to grow as Movnex expands into new types of equipment.

K-Lab.

  • Website
  • Agency
K-Lab Hub website homepage: the tagline "Connecting brands, talent, and results" and photos of three creators.
Top of the K-Lab Hub website: an orange banner with the tagline “More than an influencer hub” and the mission and vision cards, followed by the “Services designed for results” section.

1. Overview

K-Lab is an agency connecting influencers to brands that was about to launch. It needed a well-built page to receive interested influencers and take them to its contact channel.

"Casting" section of the K-Lab Hub website: the texts "For brands" and "For creators" alongside three creator cards, each featuring a photo, name, handle, and a link to the profile.

2. The problem

An agency that was just days away from launching, with no front door to sign up the influencers its business depends on.

Registration section of the K-Lab Hub website: the "Join our talent roster" call to action, a photo of a creator holding a smartphone, the "What you get" list, and the submit application button.

3. What I delivered

A lead-capture landing page featuring a form that collects the influencer's information and redirects to the agency's WhatsApp upon completion, allowing the user to move from initial interest to direct contact in a single flow.

My Proccess.

That's how you know what stage the project is in.

  1. 01

    Initial talk

    Before making any proposal, we schedule a conversation to understand your project and its requirements. Everything else stems from this.

  2. 02

    Proposal

    I’ll put together a proposal outlining the work to be done. That way, you’ll know exactly what you’re getting, when, and at what price before I start.

  3. 03

    Creation and review

    I create what was agreed upon and you review it before anything goes live, with up to 3 rounds of adjustments included.

  4. 04

    Implementation

    Once the draft is approved, I bring the project to life and test everything before you see it published. Nothing reaches you half-finished.

  5. 05

    Delivery and completion

    I’ll publish the project, send you all the files and access details, and remain available for 15 days to answer questions or fix any issues that arise.

About me.

My name is João Paulo, and I’ve been working as a web designer for over three years. I handle everything from the initial draft to the live website, managing every stage so you don’t have to coordinate multiple people just to get a single project done.

João Paulo, wearing a black T-shirt, smiling at the camera.